I had stopped watching cricket on television or tracking the game many years back. I don’t remember exactly when I lost interest though. In any case, I was not a fan by any Indian standards. Yes, we played some cricket during school days, near home with cousins, with sturdy bats made of coconut stem, which…
Tag: IPL
The business of Attention
Much has been written about ‘The Attention Economy’. I heard about this term only a couple of months back. While I haven’t understood all the philosophical moorings behind this term, the fact that money is spent all the time to get people’s attention and there is a whole economy behind that is simply baffling. When…