This was triggered by Charles Assissi’s post and piece on ‘Why I Write?.’ It probably resonated with many people who are professional writers as well as some of us who write once in 12 blue moons. Like the Cycle Agarbathi advertisement says, ‘Everyone has a reason to pray,’ perhaps everyone has a reason to write….
(First published in Economic Times Brand Equity) Recently a former colleague and a popular podcast host asked me in a conversation that how much of what we do are really impactful and how much of that is playing to the gallery. And my response to that was most of the things done in the pretext…
A few days back, in an attempt to reduce the number of times I reach out to the mobile phone involuntarily, I set up a timer for the screen time of WhatsApp. For now, it is working. Most of us have enough anecdotal stories of our attempts to reduce the infinite scrolling and browsing, with…
(Originally published in Economic Times Brand Equity, December 2020) This is that time of the year, when many of us like me are under pressure to be ‘thought leaders’, predict and write about trends for the coming year. And we all attempt it in all earnestness. But truth be told, most of these are hollow…
When the famous author Nassim Taleb coined the phrase ‘antilibrary,’ so many of us, across the world, felt a sigh of relief. Felt validated. Legitimised. Liberated from the guilt of buying more books than one could read. Antilibrary refers to the number of books in your personal collection that you have not read. “The library…
(First published in 2016) In the 1500s, the Spanish explorer Hernan Cortes landed at Aztec empire in Mexico with a team of just 550 people. In just 4 years, the Aztec empire was ravaged. A mere 550 people subjugated an empire of millions, making Mexico a Spanish colony. Within the next 10 years, another Spaniard,…